API delivery
Deliver Insights as a Service
Package your metrics as a service customers and partners can integrate into their own workflows without needing a separate UI.
Make insights usable beyond dashboards
Your customers don’t need another portal. They get trusted metrics delivered into their systems, internal tools, and partner products, so insights become part of operations, not a separate reporting task.
Scale distribution with automation and partners
Best fit when you want the lowest cost-to-serve and the widest reach. API delivery scales across many customers, supports ecosystems, and makes it easy for enterprise buyers to integrate insights into existing processes.
How customers consume it
- Define the metrics and access rules once in Datalook.
- Deliver insight packages into customer systems on demand or on a schedule.
- Control who gets what by customer and role.
- Track usage, then expand plans based on what customers actually consume.
Scale across customers without custom builds
- Consistent packaging and access rules across accounts.
- Lower cost-to-serve as customer count grows.
- Clear usage visibility to manage expansion and delivery economics.
Monetize with tiers customers understand
- Scope
- Usage or seats
- Frequency (weekly vs daily)
- Actions (alerts, approvals, write-back workflows)
- Premium outputs (benchmarks, segmentation, scoring)
Best for automation, partner scale, and low cost-to-serve
When customers want insights inside their own tools, not another UI – API delivery is the cleanest path. It scales across integrations and partner channels without turning every rollout into custom work.
Do you want analytics to behave like a product feature customers upgrade to?
Prefer a different delivery model?
In-app experiences
if you want the highest adoption inside your product
Analytics add-on
if you want the fastest upsell motion
Customer portal
if you need a standalone destination for multiple audiences